Our Story
LL Sportswear was founded out of a need for better equipment to tackle the challenging terrain of Lancashire’s rugged trails. As local athletes passionate about long-distance running and triathlons, we found that the existing gear didn’t meet the demands of our unique landscape – from muddy trails to steep hills. Driven by our own experiences, we set out to design high-performance products that could handle the tough conditions of Lancashire’s diverse terrain, providing athletes with the durability and comfort they need to push their limits in every race and training session.
We know firsthand the demands of endurance sports, and that’s why every product we design is built with comfort, durability, and performance in mind—so you can focus on achieving your goals.
Our Mission
Our mission is to empower athletes with the highest quality, performance-driven gear designed for the unique challenges of long-distance running and triathlon events. Rooted in the rugged terrain of Lancashire, we are dedicated to crafting innovative products that provide unmatched durability, comfort, and support. Our goal is to help athletes of all levels unlock their full potential, whether conquering local trails or competing on the global stage, by delivering gear that performs as hard as they do. Every stride, every stroke, every race – we are committed to being the trusted partner for those who push beyond limits.